Does an Apple in crisis probe the waters?
The latest offer concerns iPhone SE, put back on the market in the American store at the price of $ 249 for the 32GB version and $ 299 for the 128GB version . The discounts are respectively 100 and 150 dollars, new and unlocked smartphones. SE was retired last September at the release of the new iPhone X line-up.
Now it seems Apple is willing to empty its stocks, at least in the US. The phones are selling fast and the company has even had to refill the store . Testimony, this, that could lead her to change strategy to address the medium-low range of users. It might be interesting to see the SEs come back here too. Moreover, there are still those who appreciate "human" dimensions and prices.